KAROL G

In response to Universal Music's rejection, Karol and her father decided to promote her career independently, touring domestically across Colombia at colleges, clubs, and festivals. Karol recalled, "I always said that if we'd made money per miles, we'd be millionaires. It was a long process... and because of it, I can truly enjoy what's happening now." The increased publicity through these tours led to her 2013 collaboration with Nicky Jam on the song "Amor de Dos" (The Love of Two).

However, finding that her music career was not progressing fast enough in South America, a disillusioned Karol moved to New York in 2014 to work and stay with her aunt. Feeling somewhat lost over her lack of success at the time, she later said that when taking the NYC Subway each day, to and from work, she would see various advertisements offering educational courses and certifications for the music business. Taking this as a sign, Karol eventually decided to enroll in music business administration classes. The decision helped reinvigorate her passion for music, motivating her to continue furthering her career. Her 2014 dancehall song "Ricos Besos" (Sweet Kisses) became a hit in Colombia. In 2016, she signed with Universal Music Latino. During that year, she released the singles "Casi Nada" (Almost Nothing), "Hello" with then-rising star Ozuna, and "Muñeco de Lego" (Lego Doll) as lead-ups to her album release.

2017-2018: Breakthrough success and Unstoppable

In January 2017, Karol G joined the reality talent show Pequeños Gigantes USA (Little Giants) as a judge, offering advice to children 6-11 years of age who performed on the show. In February, she released the breakup song "A Ella" (To Her), a song inspired by real-life events. In May, her collaboration with Puerto Rican trap artist Bad Bunny "Ahora Me Llama" (Call Me Now) became regarded as her breakthrough hit. The video garnered more than 756 million views on YouTube and reached #10 on the Billboard Hot Latin Songs chart. The song was described by Marty Preciado of NPR as a "bass-heavy, unapologetic trap anthem to the power of femininity, soiled in hi-hats and heavy sub-bass [that] challenges hegemonic masculinity, singing about respect, love and sex-positive decisions." According to Ecleen Luzmila Caraballo, of Rolling Stone, "it was then that Giraldo joined the increasingly-global pop urbano wave and established herself as one of its most standout acts". "Ahora Me Llama" was listed on "Alt. Latino's Favorites: The Songs of 2017" as one of the best Latin songs of 2017.

"Ahora Me Llama" served as the main single (including a remix featuring Bad Bunny) for her debut studio album, Unstoppable; the record also contained the three aforementioned singles, and was released in October 2017, debuting at #2 on the Billboard Top Latin Albums chart. Thom Jurek of AllMusic called Unstoppable "the first solid entry by a woman in the Latin trap movement". In March 2018, the singer released the jungle-inspired music video for her single "Pineapple". In that same month, she was announced as a nominee for the Billboard Latin Music Awards’ Top Female Artist of the Year. In May 2018, she released "Mi Cama" (My Bed), which became a commercial success. This was followed by "Culpables" (Guilty Ones), featuring Puerto Rican rapper (and eventual partner) Anuel AA. "Culpables" peaked at #8 on the Billboard Hot Latin Songs chart, and a remix of "Mi Cama", featuring her early collaborators J Balvin and Nicky Jam, peaked at #6 on the same chart.

2019: Ocean

In January 2019, the singer released the single "Secreto" (Secret) with Puerto Rican rapper Anuel AA; the song's accompanying music video confirmed the rumored romantic relationship between the two artists. The single reached #68 on the Billboard Hot 100 and #5 on the US Hot Latin Songs charts. The song was inspired by the period of time in which Anuel AA and Karol G were dating but had not yet publicly discussed their relationship. The video's "power couple" aesthetic garnered comparisons to Beyoncé and Jay-Z, as well as Jennifer Lopez and Marc Anthony. Karol released the album Ocean on 3 May 2019. The album was inspired by a moment of peace and relaxation she experienced at the beach on the Spanish Canary Island of Tenerife; she traveled to the beaches of the Turks and Caicos Islands, as well as Saint Martin, to draw further inspiration for the album. Elias Leight of Rolling Stone reviewed the album by stating, "The power of Ocean is somewhat diminished by the fact that a third of these songs are already out" but opined that "the remaining tracks are impressively varied".

In July 2019, Karol G collaborated with Anuel AA, Daddy Yankee, Ozuna and J Balvin for the song "China". The song samples, and is based on, singer Shaggy's 2000 hit, "It Wasn't Me". "China" debuted at #2 on Billboard's Hot Latin Songs chart on the issue dated 3 August 2019, and topped both the Latin Digital Songs and Latin Streaming Songs charts with 1,000 downloads sold and 14.1 million streams. "China" was included on the Rolling Stone list of the 10 Best Latin Music Videos of July. Karol G premiered the song on American television on The Tonight Show Starring Jimmy Fallon on 10 January 2020. The song reached #1 on the Billboard Hot Latin Songs chart on 23 November 2019 and stayed on the chart for 25 weeks.

2019-2021: KG0516

Karol G released "Tusa", the first single from her album KG0516, on 7 November 2019. Tusa, a reggaeton song featuring Nicki Minaj, became a commercial success, eventually being nominated for Record of the Year and Song of the Year at the 21st Annual Latin Grammy Awards.

In April 2020, Karol G released the single and video for "Follow" with Anuel AA, recording its entirety while in quarantine in Miami due to the COVID-19 pandemic. She also collaborated with the Jonas Brothers on the "flirtatious" song "X" which first appeared in the end credits of the group's documentary film Happiness Continues. Karol G and the Jonas Brothers filmed the song's accompanying music video on their iPhones, using the combined footage as a "clever way to get around the obvious challenge of trying to film a music video during the COVID-19 crisis".

In October, "Bichota" was released as the album's official lead single, becoming viral online.

On 17 March 2021, Karol G announced the release of her upcoming album as well as its release date and cover art through a half-minute video. The tracklist was announced on 22 March, and on 26 March, KG0516 was released.

In October 2021, Karol G teamed up with Smirnoff for their "Sabor for the People" campaign. As part of the deal, her Bichota Tour is presented by Smirnoff. On 14 February 2022, Karol G and Crocs announced a partnership by unveiling two different shoe silhouettes.

2021-present: Mañana Será Bonito

Karol G released "Sejodioto" (It’s All F*cked Up) on 21 September 2021. "Sejodioto", a slick reggaetón song, became a commercial success and was nominated for Record of the Year and Song of the Year.

In April 2022, "Provenza" was released as the album's lead single, becoming viral online. The title refers to a neighborhood of Medellín called Provenza.

In August 2022 Karol G released "Gatúbela" (Cat-Woman) alongside Maldy from Plan B. The song features a beat characteristic of old-school, 2000s reggaetón, with a dembow rhythm. Its music video was initially banned online in certain countries for being sexually provocative, though it was later made available as no actual nudity is seen. The video also takes some inspiration from older horror movies (as her prowling cat-woman character can be seen covered in blood at the end), and is the first to show off Karol G's dyed red hair.

On 19 February 2023, Karol G was among the headlining artists at the famous Viña del Mar International Song Festival in Viña del Mar/Valparaíso, Chile, where she performed a live-streamed show for over 15,000 fans.

To promote the album's release, Karol G performed as the musical guest on the season finale of Saturday Night Live on 15 April 2023, and also made a cameo in a comedic sketch about American high school-Spanish class.

In June 2023, Karol G signs with Interscope Records.

Artistry

Musical style

Karol G's music has been described as predominantly reggaeton and Latin trap. However, she has experimented with a variety of other genres in her work. Her album Ocean features a wide range of stylistic experimentation. She collaborated with Brazilian duo Simone & Simaria on the Spanish/Portuguese song "La Vida Continuó", which contains influences from the genre of sertanejo. Karol G cites the global appeal of singers Rihanna, Beyoncé Knowles, Selena Quintanilla and Shakira as major influences in her work and the level of global recognition she hopes to achieve, with Rihanna being a ?dream? collaboration. Karol G has a tattoo of portraits of Rihanna and Quintanilla, along with her own face, on her right forearm. Additional influences include Daddy Yankee, Maluma, Rosalía, Gloria Trevi, Backstreet Boys, Christina Aguilera, Ivy Queen, Anahí, Thalía, Spice Girls, Jerry Rivera, Bee Gees, and Red Hot Chili Peppers.

Public image

Ecleen Luzmila Caraballo of Rolling Stone describes Karol G's style of dress as "feminine and sexy, yet sporty and tomboyish ? but never [cutesy]". Gary Suarez of Vice notes that in her music videos, "she exudes a sex positivity that reflects a powerful diva image front and center, rather than the eye candy tropes often found in urbano visuals." Karol G has a large LGBT following, and the singer expressed admiration for her gay fans by explaining, "I love people who can go out into the world and be fearless...That's something I admire very much from that community. They have a beautiful energy." She declined to record "Sin Pijama" with Becky G, which would become a collaboration with Natti Natasha and be a hit, because of a lyric about smoking marijuana in the song. Karol G, who does not smoke marijuana, felt that the song did not represent her true lifestyle. For her album Ocean, Karol G moved away from the polished image of the Unstoppable album cover, with the artist explaining, "I did the picture with no makeup, super natural. Because that's the way I want people to listen to my music now."

In 2020, Karol G's tweet about her dog's "perfect" color and citing it as an example of white and black looking beautiful together sparked controversy. She later admitted to have acted in "an ignorant way" at a time when Black Lives Matter had gripped America in 2020. Karol G also admitted to have "lost a lot of opportunities" in her interview with The Guardian.

Personal life

Karol G met Puerto Rican rapper Anuel AA in August 2018 on the set of the music video for their song "Culpables", a month after his release from prison. In January 2019, the couple confirmed their relationship. On 25 April 2019, Karol G arrived at the Billboard Latin Music Awards wearing a diamond wedding ring, confirming the couple's engagement. On 20 April 2021, Anuel AA confirmed the couple had ended their relationship.

Discography

• Unstoppable (2017)
• Ocean (2019)
• KG0516 (2021)
• Mañana Será Bonito (2023)

Filmography

Tours

Headlining

• Unstoppable Tour (2017-18)
• Ocean World Tour (2019-20)
• Bichota Tour (2021-23) (also named Strip Love Tour)
• Mañana Será Bonito Tour (2023)

Promotional

• Girl Power Tour (2017)

Co-headlining

• Culpables Tour (with Anuel AA) (2019)

Awards and nominations

Karol G has received several awards and nominations including two Latin Grammy Awards, two Billboard Music Awards, two MTV Europe Music Awards, one American Music Award and ten Lo Nuestro Awards, among others.

References

External links

• Karol G on Instagram
• Karol G on Spotify
• Karol G on Twitter